Designing, testing, and sewing the apparel, tents, sleeping bags, and backpacks that get us all outside. We're all trying to live up to the free-wheeling, go-your-own-way, who-cares-what-people-think attitude of the early days. We go outside because it’s the best playground we can imagine. It’s a place to be creative, express yourself, and escape from the sameness of everyday life. We do what we do because we think this desire to get out and be wild is in everybody.